Speed Up Your Site

Free Image Optimization Tools

Compress, resize, and optimize images for faster websites and smaller file sizes. Reduce images by up to 80% without visible quality loss.

Up to 80% Smaller No Visible Loss Batch Processing Better PageSpeed

Optimization Tools

Choose the right tool for your optimization needs

Image Optimization Checklist for Websites

Resize to Display Size

Don't serve a 4000px image in a 600px container. Resize to the actual display size (or 2x for retina).

Choose the Right Format

WebP for photos on web, PNG for graphics with transparency, SVG for icons and logos.

Compress Aggressively

80-85% quality is usually visually identical to 100%. This alone can cut file size by 50%+.

Strip Metadata

EXIF data can add 10-50KB per image. Strip it for web use (also protects privacy).

Use Lazy Loading

Add loading="lazy" to images below the fold. Browser loads them only when needed.

Serve via CDN

Use a CDN like Cloudflare to cache and serve images from edge locations near your visitors.

Faster Pages = More Traffic

Google uses page speed as a ranking factor. Optimized images can improve your Core Web Vitals, boost SEO rankings, and reduce bounce rates.

Start Compressing - Free

Frequently Asked Questions

Typically 50-80% reduction. The exact amount depends on the original format, dimensions, and content. Photos with lots of detail compress differently than simple graphics. Our tool shows you the before/after file size so you can verify the savings.

Use the actual display size or 2x for retina displays. Common sizes: hero images (1920px wide), content images (1200px), thumbnails (300-400px), favicons (32-512px). Never upload a 5000px image if it's displayed at 600px.

WebP (developed by Google) produces files 25-35% smaller than equivalent JPG or PNG at the same visual quality. All modern browsers support it. It helps improve Google PageSpeed scores and Core Web Vitals, which directly impact SEO rankings.

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